Review Car

Automakers Dilemma: New York or Shanghai Show?

With both the New York Auto Show and the Shanghai Auto Show going on right now, many people are wondering just which they should be turning to in order to get their information. For years, the New York Auto show was the one show that people did not want to miss, and most professionals are still keeping their eye on it, as they have found that the success of those that are featured at the show usually directly correlate with the sales of the car. However, professionals are also watching the Shanghai auto show, mainly because China was not affected by the economic downturn as much as North America was. It could be that professionals learn what makes the Chinese auto market so stable and could possibly apply this to the North American market. If not, then they will at least get to see what cars are becoming crowd favorites in the area. 

Since both shows are going on once, many automakers were a bit stunned as to where to spend their new products and top executives to speak about their products. Years ago, New York would have been the choice, however, now many are conflicted between choosing New York and Shanghai. With China becoming the largest auto market, it was a no brainier for many companies to choose the Shanghai show for their cars and employees. Those that have attended, say that thus far the Shanghai show is one that they are very proud to be a part of and talk about how fantastic it is. 

Other automakers, have decided to take an approach as to where they hit both shows, focusing half their time and one then flying to the other. That way they are getting the best of both worlds. However, those that are simply choosing it is a difficult decision to make. And so far, both shows are showing off some great cars and people are happy to get there.