Ford Expanding to Asia Market
Ford has released some information that has many people wondering if they should be investing in Ford. The company has said that they plan to increase their global sales by fifty percent come 2015, and that by 2020, they plan to have a little more than fifty percent of the total sales be centered in Asia and centered around those smaller cars that people want. This goal has been confirmed through several sources within the company. And, those that are close to the company have said that the goal of having more than fifty percent of sales centered in Asia, is actually something that most of those involved with Ford hope to see sooner than the projected date that they have released.
Since the majority of their new plan is centered on Asia, there are several things that people are going to notice Ford implementing into their company in the next several months. For one thing, they are going to work on the smaller cars that they have to offer, and they are going to direct advertisements to show these cars to those in Asia. When people think of Ford, they do not automatically think of smaller cars, which could be why the company has failed in the past in places like Asia. They are also setting up a new plant in China that is going to start developing a new engine. They are also hoping to introduce fifteen more models to the market that will give people more choices to choose from when they buy Ford.
Is the plan doable? This is what most people are wanting to find out, and in most investors opinions, the plan that Ford has outlined is one that is going to work as long as the company makes sure that they focus on getting there. This does not mean that the goal is going to be an easy one since most people are thinking it will be a hard road to travel through.
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