Toyota Corolla Not Impressing Buyers
Toyota has had its ups and downs in the market recently, with multiple recalls and switching up leaderships roles, they started to seem as if they were breaking through the trouble to once again gain success. However, with the recent findings by many who have long been Toyota fans, they are slowly slipping on their game and losing valuable customers. How exactly is this happening? Not only are the massive recalls that seem to be fresh each and every week affecting the consumers that consider the brand, however, the lineup of vehicles that they are offering is also affecting what people buy.
In particular, the Corolla. The Corolla was once the car that was ranked right there with the Camry in terms of sales. However, it seems that the reign of the Corolla has ended. And why exactly is this? Toyota has not changed the Corolla for years. These cars do not even boast direct fuel injection, which is about as old school as you can get. In addition, they are good on gas since they are small, but they could be better if Toyota put the time and technology that they have on their other vehicles into the Corolla.
The Corolla was last updated in 2008 and it does not seem that it should be expecting another update until sometime next year. Meanwhile, the competition is cranking out small cars that compete directly with the Corolla and offer many more features that are high tech and luxury in a small car. Thus, why so many people are turning to these, even if they are loyal fans to Toyota, since they can get much more for their money.
Toyota is scheduled to make quite a few changes in the next few months. And one that they should consider is revamping the Corolla earlier than expected. After all, it could prove to be the one way in which the company keeps their brand on the road.
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